Bridging The Gap: Why traditional sports IPs are doubling down on the gaming & Esports market

With more than 2.7 billion gamers on earth, traditional sports & entertainment brands are seeking the infinite possibilities for adopting Esports as part of their digital strategy.
What Is Esports? (And Why You Should Take it Seriously)

Esports is the professional world of video games. Here’s why you should take it seriously in 2022.